A small collection of photographs from a local weather systems Company called Instromet - this was part of a university project, in which an ongoing collaboration will continue.


Dock plant barley field


Alex skating past at Rackheath industrial estate.

Photograph by Kieran.

Sam Avery, owner of Drug Store skate shop pictured with local Norwich skateboarder, Alex Eglington. After the recent bylaw banning skateboarding in Norwich, all the local skaters have consolidated together in campaign against the council imposing this law.

Here’s the final layout of my Jubilee Pool spread. Originally, the first drafts of my spread were looking quite conservative. The bold black & white imagery was almost too overpowering and mundane. Because of this I decided to implement some colour. For me, when thinking of the word ‘Jubilee’ I instantly think of gold as it fits my schema of kinds, queens and all things royalty. I chose a more mellow tone of gold as I still wanted to keep a minimal style to the layout with emphasis on the architectural qualities of my images.

 Other drafts saw the title overlapping through the ladder. This again didn’t work as the title ran across the most of the page and was little distracting. Similarly to all the magazines I looked into, I wanted my front cover to be simplistic - saying enough about the story, whilst retaining an elusive look at the same time. I included a sub-title to pull the readers in and add more information to the story.

In selecting an image for the front cover, I had a few landscape images of the pool with plenty of dead space - however I wanted something a little more subtle as the cover. I thought this shot was perfect as it had both the dead space, and the information needed to give the audience an instant view of what the story is about.

The font I used for the main body of text was ‘Hoefler Text’. It is both clear and concise and helped my spread conceive the style I wanted. This font is quite formal and easy to read. Moreover, because the subject of my story looked into the history of the Jubilee Pool, I though this font had a slightly archaic feel to it which I think went hand in hand with the subject of my story.

Keeping with the theme of gold, I separated this pull quote with two lines above and below to add some diversity and aesthetic spice to my page as a whole. I also used these black lines on my second page to separate the text and create a formal structuring to the text.

This is the final layout of my second page. I think it flows as a double page spread, and I generally didn’t have many design issues or complications with this page, everything slotted into place nicely.

The images are scanned in 6400 for the highest quality as the original negatives are very grainy, thus needing better quality for print. I’m happy with my selection - and the class feedback was all positive for this double page spread. Most, if not all the compliments commented on a ‘good selection of images’. 

I think the lines add more creativity and aesthetics to the page, and separate the text and imagery effectively. I decided to carry on the theme of gold in this page as without it the page would have looked quite mundane. A splash of colour adds the finishing touch in my opinion. 

One point of criticism I have to point out is the hyphens at the end of some lines in the text. I personally don’t think it looks very professional and disrupts the flow of reading the text.

This page is from ‘Phsics’magazines, which is a monthly music publication based in London, covering up and coming artists as well as the underground music culture in London.

I like this page because it’s simplistic and formal. The image suits the font and spacing of the text. 

This page has a heavier influence on the text and still flows on the page. You can see they’ve played around with fonts and lines, adding character to what could have been a potentially boring page filled with text. 

'The Word' was a monthly music magazine based in London, the final issue was in August 2012. I was drawn to diversity of this magazine's layout, whilst still keeping an overall orderly and concise theme to each page. In the above screen shot I like the blocks of text which are headed by a simple title. Also, I think the collection of images in a block of four also work aesthetically on the page. Overall there is no real bold colour on the page, which I think helps draw the reader's attention into the story as opposed to the layout.

Similarly, this layout is very conservative with no bold colours or typography. The page is balanced, and the text flows with the images.

With this page, there is a mix of up design style. Although a lot more text, it still all flows. Because it’s an interview of this artist, the single image is more than enough to evoke enough information in the story. I would have gone for a layout like this with my Jubilee Pool spread if I didn’t have that many strong images. Sometimes less is more, and due to the large body of text on the right page, and simplistic page on the left works effectively.

Finally, I really loved this double page spread in the magazine. I think both images are really strong and the text looks formal and concise on the page.

The images in my Jubilee Pool spread focus on the strong architectural lines of the pool. I was inspired by architectural spreads focusing on the shapes and layouts of buildings. I noticed a correlation forming between each architecture publication I looked at. The design style is very orderly and there was an emphasis on each image. The text is balanced cordially with the rest of the page.

Here is a screen shot from the ‘Architectural Review’ October issue. This publication issues monthly instalments of the magazine and mainly focuses around new and fresh architectural designs and ideas all around Europe. Similarly to my above point - the layout is very minimal in terms of text and there is an emphasis on the imagery. The white space works with the very little text that is on the page. The colours are all very neutral and there is nothing on the page that stands out in a way which would alter the balance of the page.

This page again is very minimal, with a little more text this time. We can see the bold architectural lines coming through in these images, which is what I wanted to convey and emphasise in my spread. This design style is consistently featured throughout the publication. As a whole, the page is a lot more conservative than the other layouts I was inspired by for my mountain biking spread.

This spread, taken from ‘Green Building & Design’ also inspired me with the design style of my Jubilee spread. This publication is American based and focuses on Architecture from a more business orientated view. I like the columns of text to the left that work correspondingly with the imagery. Overall, there is a clear aesthetic page-to-page, and strong lines of symmetry within the layout which emphasises the architecture in the photos.

This was another page from the publication in which I liked the layout - it’s clear and nothing on the page is distracting in a negative way. I like the theme of blue on the page. The emphasis on imagery works accordingly with the text too. Again there are strong architectural lines in the imagery and the long lines of text accentuate this.

This is the final design of the front cover for my Tavistock mountain biking spread. Initially, I had some trouble selecting an image for the front cover. There were complications with a few images in that they did not suit the direction of the story. For example; a portrait of one cyclist as the front cover would denote the idea of the story focussing on her as a rider, whereas the area I wanted to concentrate on was the landscape and mountain biking scene in Tavistock itself. Other problems with some of the imagery was a lack of dead space, which made it hard to successfully integrate text within the image.

I eventually came to the conclusion of selecting this image as my front cover. To me, this image portrays the fast-moving, action-packed sport of downhill mountain biking. The trees in the bottom right corner direct the viewers eyes straight to the title.

I’ve colour dropped the orange from the rider’s bike which I think adds more dynamic and energy to the cover. The  expression on his face also accentuates the idea of a gritty action sport.

This is the second page of my Tavistock spread. Here you can see the layout is slowly moving towards the final edit. I was inspired by the ‘African Epic’ publication. I wanted to utilise the white space in a way which looked formal and concise, as well as keep a similar theme of white space throughout the spread.

The font I used for my body text was ‘Bookman Old Style’. I chose this font because it fulfils the most important job of being easy to read. Arguably, because mountain biking is an action sport, I could have used a more informal and funky font.

This chunk of text acts as an implication as to what the story is about. When looking at the spread, the bold font and orange colour will direct the reader’s eyes towards this piece of text. I’ve used the lines to clearly separate this text from the main body of text, and I think it adds more spice to the overall page.

Again, inspired by the ‘African Epic’ publication, I chose to continue the theme of orange which I colour dropped from the bike on the cover page. I chose to include the box within the image as it adds diversity to the spread. 

This was the final layout of the second page. I have tried to experiment with the white space and the arrangement and spacing of the images. The bottom right image runs along over the centre of the page - which I think adds creativity to the spread on the whole. I’ve used text wrapping around this image as well to play around with the layout and white space.

The images are all full-bleed on the page. I thought this would deviate away from a conservative page layout, and add more visual effect to the spread.

Other inspiration has included ‘Vice’ magazine, a London based editorial publication. The magazine is free and is circulated monthly. 

The general layout style differs from each page. There is no fixed style in this publication which is why it has such a fresh and creative energy. Vice uses only two fonts; Hector Rounded and Trade Gothic. Both these fonts are formal and clean, which I think is important in order to keep the main focus on the story itself, rather than any extreme fonts.

The print screens from the magazine vary in layout style. With some being more orientated around the imagery as opposed to text and vice versa. Some pages are very heavy in text and outweigh the images - in some cases this can work, as long as there is a balance in other pages. Vice balance this throughout their publication which is why a page which is predominantly images works effectively as design choice.

However, some of the pages for me, are often too cluttered, and the layout of the images seem unequal and weird on the page.